Marta Di Francesco is currently working as a creative director for MTV networks international. She developed the MTV Emerging Markets Rebrand, creating a strong conceptual brand for their European channels. The Rebrand was designed to be easily refreshed, expanded-on and localised by all
emerging markets, so that they can all share a common theme while being able to customise the MTV brand around local audience and culture. She was also supervising the lounches of many local MTV channels such as MTV Turkey, MTV Arabia, MTV Hungary etc.

Before MTV, she was working as a senior creative producer for Turner Broadcasting and cooperated on numerous award winning projects.